Fixing problem. Creating opportunities.
Conner works with senior leaders to put collaborative technologies into
action. Because the challenges organizations face are too big for
individuals or organizations to solve alone, Marcia aligns social
strategies with corporate culture to speed innovation, inform
decision-making, and invigorate an organization's value chain. She rises
above the rhetoric of "engagement" to connect, streamline, and energize
ecosystems for new and dramatically improved results. Research topics
often address internal social networks, multi-generation business
culture, learning management, and leadership preparedness.
The collaborative tools Marcia uses are
naturally relationship-driven, and can equip people to tap the
collective brainpower of the larger community in new and extraordinary
ways. Online communities, media sharing, microsharing, and content
networks introduce ideas in quick bursts, when it suits the flow of
work, without a big learning curve.
For enterprise clients, Marcia
addresses change readiness and overcomes stymied collaboration with
cultural assessments and strategic recommendations. For software
vendors, she provides tactical guidance in go-to-market strategies;
reviews products for usability, learnability, and adoption; delivers
competitive evaluations; and recommends software partnerships. For the
broader market, she delivers educational programs to level-set senior
teams around what collaboration technologies can offer and when/where
they work best.
In every engagement, Marcia
translates her corporate experience into the credibility that executives
demand. She has confronted and overcome the same pressures and
responsibilities leaders face, bringing to bear the agility and
advantages of social media. When a strategy runs off course, innovation
bogs down or an enterprise-wide system under-performs, Marcia delivers
on the promise of new social technology to unleash the way people really
think and behave. She overcomes resistance and skepticism with
fact-based examples of success. Clients have spanned industries and
diverse markets, including Anthem Blue Cross/Blue Shield, IBM Lotus,
Standard & Poors/McGraw Hill, WD-40 Company, Kaplan, and the United
National Development Programme.
Her latest book, The New Social Learning: A Guide to Transforming Organizations Through Social Media,
co-authored with Tony Bingham, addresses modern organizational
challenges such as widely dispersed employees and striking differences
in work styles, particularly across generations. With case studies from
Deloitte, IBM, Mayo Clinic, TELUS, Chevron, and even the CIA, Conner
shows how social media can transform the workplace by harnessing the
experiences of colleagues working across the globe as easily as if they
were side by side.
She is also author of Learn More Now (Wiley, 2004), coauthor of Creating
a Learning Culture: Strategy, Technology and Practice (Cambridge
University Press, 2004), and contributor to over 100 articles, book
chapters, and market reports including the Pistachio Consulting Enterprise Microsharing Tools Comparison.
A 20-year veteran of the enterprise
market, Marcia is a Fellow of the Altimeter Group and at the Darden
School of Business, founder of the popular Twitter #lrnchat, and has written the "Learning at all Levels" column for Fast Company
magazine since 2004. She was Information Futurist and Vice President at
PeopleSoft, Worldwide Manager at Microsoft, VP of Enterprise for
Pistachio Consulting, Editor in Chief of Learning in the New Economy magazine, and a Fellow of the Society for New Communications Research. She has been quoted on the BBC, in The Wall Street Journal, Forbes, Fortune, CIO Magazine, CLO Magazine, Information Week, and has appeared on ABC World News This Morning.
She is a much-sought after public speaker and frequently speaks at top
technology conferences such as Enterprise 2.0, Internet World,
DevLearn, and Lotusphere.
Marcia's from St. Louis, Missouri and
attended college in four countries and on three continents. She
currently lives between the Blue Ridge Mountains and the Allegheny
Mountains in Virginia's Shenandoah Valley (or on an airplane, depending
on the day of the week). Keeping her grounded are a mediocre tennis
game, memories of whitewater canoe racing, fantasies of being a
triathlete, her husband Karl (a 2nd-career tennis pro) and her curious
insightful son, Clarke.
More about Marcia on MarciaConner.com, her blog Learnativity, and in real-time @marciamarcia.